Steering Wheel Advertisement Concept

MOMO Steering Wheels – Product Showcase Motion Graphics Advertisement

I created a dynamic 15 second motion graphics advertisement for MOMO, the iconic Italian automotive brand renowned for its high-performance steering wheels. Using Adobe After Effects, I designed and animated a smooth, cinematic showcase that highlights the brand’s diverse range of steering wheel styles from classic wood, rimmed and suede models to modern sport and luxury variants.

Working in close collaboration with Photoshop, I developed high-fidelity visual assets, refined textures, and created custom thumbnails during the design thinking process. The animation focuses on elegant transitions, material emphasis, precise lighting, and subtle camera movements to convey premium craftsmanship and the heritage of the MOMO brand.

This project demonstrates strong skills in motion design, product visualization, and storytelling through clean, minimalist animation.